College sorority rush has become a competitive arena for mothers living vicariously through their daughters, with families spending thousands on preparation and coaching services.

What's trending in Chicago? Brandis Bradley joins us with all the updates as the 2025 Bama RushTok season comes to an end. Then, he’s a veteran comic with nearly 30 years of laughs under his belt — ...

The episode is called “Mute My Mom.” The synopsis is, “As sorority rush looms, helicopter mom Paula struggles to loosen her ...

Kylan Darnell became the face of Alabama rush back in 2022. But now, right in the peak of rush, the influencer has revealed ...

Coaches Bill Alverson and Brandis Bradley guided mother-daughter duos through sorority recruitment, highlighting preparation, ...

TikTok influencer with 1.2M followers takes mental health break from Bama Rush content creation, citing struggles with online ...

It’s life. It’s everything you do,” said Alverson, a lawyer who compares rush preparation to preparing a witness for trial.

Lifetime premiered A Sorority Mom's Guide to Rush on August 11, 2025. Along with mom-daughter duos, the show also features Rush coaches. It includes Bill Alverson and Brandis Bradley.

Rush coaches Bill Alverson and Brandis Bradley, along with University of Alabama senior Morgan Cadenhead — who went through rush twice without receiving a bid — join NewsNation as thousands of ...

A Sorority Mom's Guide to Rush premiered on August 11, 2025. Lifetime show features mother-daughter duos competing to get the latter into their choice of sorority.

Bama Rush has become a viral TikTok phenomenon as students like Kylan Darnell and Kaiden Kilpatrick share their sorority ...

Move over college football: there’s another Southern tradition making headlines, stealing screens and racking up millions of ...