ADWEEK spoke to chief marketing officer and newly appointed president Jackie Jantos about the brand's strategy in an era of ...

UTC The Clifton is a Hoka icon that's loved by runners, walkers, and those who need comfortable shoes for standing all day.

Companies are starting to emulate some of the tactics popularized by Instagram, TikTok and Pinterest to help boost sales. One ...

AD Retail Media, the retail media arm of East Coast grocery retail group Ahold Delhaize USA, is enhancing the way shoppers ...

Dallas Stars’ marketing guru Joanne Lovato is bringing corporate brand management expertise gained from posts at Samsung and ...

At SXSW, Katie Welch talked about the yearslong route to Rare Beauty launching a brand campaign and why community is a ...

East Coast Radio and Jacaranda FM have launched a first-of-its-kind campaign: a high-impact competition that’s designed to ...

At SXSW, CMO Katie Welch talked about the yearslong route to Rare Beauty launching a brand campaign and why community is a two-way street.

Per Mongabay, a recent report by nonprofit watchdog TRAFFIC found an "alarming breadth of online adverts" offering illegal wildlife products for sale in Vietnam. The research, conducted between June ...

Clutter becomes a major concern for marketers when they feel their branding efforts are lost in a sea of other advertising. As retailers of all kinds develop advertising platforms, brands want to ...

In the market for a new pair of kicks? You've come to the right place. Zappos is an online retailer that specializes in both classic and trendy footwear brands — and they just so happen to be ...

Elon Musk-backed group Building America's Future purchased over $670,000 in TV ads supporting conservative Wisconsin Supreme Court candidate Brad Schimel. Super PAC Fair Courts America ...