Move over Braelon Allen, a 16-year-old high school football player from Oconomowoc has replaced the NFL star as the new face ...

The WIAA announced it's formation of the WIAA Foundation aimed at expanding, and creating opportunities for athletic programs ...

MILWAUKEE--- A local Milwaukee law firm has signed one of Wisconsin's first high school Name, Image and Likeness (NIL) deals ...

The House settlement that was supposed to have calmed the college sports waters has done nothing but churn them. Here are four bullet points to know.

House attorneys and power conference commissioners have resolved a dispute with the newly created College Sports Commission over the handling of NIL collectives in the new revenue-sharing era ...

President Trump just signed an executive order that could reshape the future of college athletes and NIL money. Here’s what it really means.

President Donald Trump to sign executive order establishing national NIL standards amid evolving legislation This would be President Trump's latest push to establish NIL standards in college athletics ...

President Trump just signed an executive order that could reshape the future of college athletes and NIL money. Here’s what it really means.

President Donald Trump has reportedly been considering an executive order on student athelete NIL for some time. His grandaughter has multiple deals.

Texas head coach Steve Sarkisian's blunt message about the Longhorns' NIL spending in recruiting.

As has been the case throughout the NIL era of college athletics, the vast majority of increased compensation went to male athletes. In this past academic year, A&M’s male athletes earned $48.3 ...

My Turn | Trump order moves NIL goalposts to the White House "The executive order signed last week by President Donald Trump — 'Saving College Sports' — harms college sports.