Interpublic Group has forecast an decrease in organic revenue for 2025 of 1-2%, as “sizable client losses” intensified at a ...

The study also reveals that 86.1% of bias incidents required only a single prompt, underscoring how easily AI models can ...

Notices began going out to employees in most countries including across Asia this week, as the tech giant prepares to cut ...

X has broadened its legal battle with advertisers over an alleged ad boycott, adding new brands to a list that already ...

While DeepSeek's innovations won't directly impact marketers in the near-term, its ripple effects on AI development will ...

EXCLUSIVE: The global media agency network revealed the brand refresh to over 14,000 employees during a global town hall ...

Dynamo PR's Peter Bowles test runs rival AI platforms to see which works better for PR. The launch of DeepSeek went insane ...

While major agencies and holding companies have floundered in their response to climate activists, a concerted communication ...

The Guardian has promoted its chief advertising officer Imogen Fox to global chief advertising officer. Her expanded roles ...

For the second consecutive year, Pfizer is advertising at the Super Bowl. The pharma giant announced Friday morning that it ...

An intervention by a computer repairman drove Jereek Espiritu away from a career flying helicopters to a world of creative ...

Moves follow departures of Sue Higgs and Caroline Pay.