Updates include Manager Account Labels, expanded Shopping Ads capabilities, vertical video generation, and improved measurement tools.

Google’s Display and Video 360 updates include enhanced audience targeting, improved measurement, and household-level ...

Meta is offering advertisers early access to ad system updates in return for integrating Google Analytics with their ad ...

Showing the date published and updated on the page can lead to Google displaying the wrong date, which can hurt your ...

Google is displaying the Price at Checkout in Shopping listings, enhancing transparency and helping shoppers avoid unexpected price changes.

Search Engine Land » PPC » Google expands Search Max beta to more accounts Chat with SearchBot Please note that your conversations will be recorded. I am trained with Search Engine Land content. Ask ...

Blogging won't improve your Google Maps rankings. Find out why this SEO myth persists and what strategies actually move the needle.

Learn all about optimized targeting - a powerful but controversial tool that can either enhance or hinder campaign performance.

SEO is often associated solely with Google, but that is an overly narrow perspective. While Google dominates search, optimization principles apply to multiple platforms, including: Ecommerce platforms ...

I read the news today, oh boy. AI search engines give wrong answers 60% of the time and often cite fabricated or broken URLs.

AI bot scraping doubled from Q3 to Q4 of 2024. But the click-through rates from AI search remain abysmal – at less than 1% ...

Join Wayne Cichanski, Vice President of Search & Site Experience at iQuanti for SEO Beyond Just the Ten Blue Links! He’ll share a data-driven SEO 2.0 framework designed to help brands systematically ...