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As an early mover in this industry, Roblox has built a vibrant ecosystem of users, content creators, and some early adopters among brands like Nike (Nikeland) and Walmart (Walmart Discovered).

The Motley Fool has positions in and recommends Nike, Roblox, Volkswagen Ag, and Walmart. The Motley Fool recommends the following options: long January 2025 $47.50 calls on Nike.

Well-known brands like Nike, Amazon, and e.l.f Beauty have already set up their own metaverse worlds within Roblox. For 2025, Roblox expects its bookings to grow 19%-21% to $5.2-$5.3 billion.

Companies like Nike, Kering 's Gucci, and Sony Music have already set up their own worlds on Roblox to reach younger consumers. It ended 2023 with 68.4 million daily active users (DAUs).

The trajectory of Roblox leaves some investors wondering if now is the time to pick up this once-hot metaverse stock.

The game finally announced a partnership that doesn’t explicitly mean an attempt to sell children on worthless cosmetics or outside brands.

Bragar Eagel & Squire, P.C. Reminds Investors That Class Action Lawsuits Have Been Filed Against NIKE, Roblox, Gritstone, and Rivian and Encourages Investors to Contact the Firm ...

Well-known brands like Nike, Amazon, and e.l.f Beauty have already set up their own metaverse worlds within Roblox. For 2025, Roblox expects its bookings to grow 19%-21% to $5.2-$5.3 billion.