Beats by Dre has had a pair of classes for their series called ‘Beats Elite’ during the era of NIL. Now, nine more players in ...

Michigan football true freshman quarterback Bryce Underwood signed a massive NIL deal with Beats by Dre for the 2025 college ...

It took no time at all for Michigan freshman quarterback Bryce Underwood to gain the inside track for the starting job in Ann ...

Since 2023, Beats by Dre has entered the NIL space in a major way. Each year, the Apple-owned company that shares a name with ...

In the era of name, image, and likeness (NIL), athletes wearing a product is it's own business. On Tuesday, Beats by Dre announced their 2025 Beats Elite Class ...

OU football quarterback John Mateer gifted his teammates Beats by Dre headphones following the announcement of his NIL deal ...

Texas Longhorns linebacker Colin Simmons is a part of a talented group of players in this year's edition of the Beats by Dre 'Beats Elite' class. Bea ...

Alabama football wide receiver Ryan Williams can add another top brand to his list of Name, Image and Likeness deals.

They recently announced the formal launch of their second ‘Beats Elite’ NIL program. It will feature 11 college football players, some of whom are the biggest stars in the game.