As Roblox looks to tie its platform to revenue opportunities, the company has partnered with Shopify as its first commerce integration partner, the two companies announced Friday. A pilot program will ...

ILLUSTRATION - 20 November 2024, Baden-Württemberg, Stuttgart: A girl operates a smartphone on which the Roblox app can be seen (posed scene). Photo: Marijan Murat/dpa (Photo by Marijan Murat/picture ...

“Right now, about 2.5% of the video game market is flowing through ‘Roblox,’” Baszucki said. “For people out there that don't know about ‘Roblox,’ it's a place where all of the games on the platform ...