ADWEEK on MSN2d
OpenAI Enters Super Bowl 59 With a Bold AI Pitch
OpenAI made its Super Bowl debut with a 60-second spot positioning ChatGPT as the next major leap in human innovation. Airing ...
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First Coinbase, Now OpenAI: Inside CMO Kate Rouch's Distinctive Super Bowl Ads
The marketing executive, tasked with introducing new technologies to the public, embraces simple, striking visual identities.
OpenAI Celebrates Inventions and Scientific Advances in Super Bowl Debut
OpenAI, the artificial intelligence company behind ChatGPT, made a big splash during the Super Bowl by airing its first ad ...
Digital Trends5d
OpenAI’s Super Bowl commercial suggests new marketing strategy
OpenAI is planning a fascinating marketing push by introducing its first TV commercial during the 59th Super Bowl this coming Sunday, February 9th, according to the Wall Street Journal learned ...
Fast Company6d
OpenAI’s rebrand tries to tap into the emotional side of AI
[Image: OpenAI] Last year, OpenAI came under fire when leaked images of the rebrand revealed an empty black circle. Many assumed it would replace the company’s oft-copied blossom logo—a sign ...
Digital Trends7d
OpenAI’s rebrand is meant to make the company appear ‘more human’
OpenAI has unveiled a rebrand that brings changes to its logo, typeface, and color palette. It is the company’s first rebrand since it became notable in 2022 with the popularity of its ChatGPT ...