BMW’s ‘Heart of Joy’ Is Secret Behind Next Big EV Leap

BMW’s ‘Heart of Joy’ Is The Secret Behind The Next Big EV Leap
The BMW Vision Driving Experience is a prototype powered by a secret weapon designed to test endurance and performance for the next generation.
BMW’s next-gen EVs depend on an unassuming black box called ‘Heart of Joy’
The all-in-one ECU was designed in-house in the hopes of making BMW’s new EV stand above the crowd.
BMW Vision Driving Experience: Heart of Joy Endurance Test
The BMW Heart of Joy is a groundbreaking control unit designed to redefine the electric driving experience. Developed entirely in-house by BMW, this
Ride-along: BMW's Heart of Joy control module pumps thrills into EVs
Comment Now! BMW's Heart of Joy consists of four integrated control modules at the heart of every Neue Klasse EV; The Dynamic Performance Control m
BMW Vision Driving Experience Showcases Heart Of Joy Technology For Enhanced Efficiency And Pleasure
Discover the BMW Vision Driving Experience, showcasing the Heart of Joy technology that enhances efficiency and driving pleasure in future models.
Here’s how BMW plans to boost EV range and efficiency with its new ‘Heart of Joy’ ECU
BMW promises its Neue Klasse electric vehicles will have 30% more range and 30% faster charging. How? BMW revealed
BMW details its custom ECU for soulful next-gen EV driving pleasure
BMW has been talking up its forthcoming Neue Klasse range of electric cars since 2023, and it's now revealed more info about the key component that will shape your driving experience in those vehicles: a powerful electronic control unit (ECU) built in-house,
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BMW's Heart of Joy control unit promises next-level vehicle dynamics, efficiency gains
Advanced hardware and software systems will help BMW's Neue Klasse EVs deliver a new level of driving dynamics.
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G90 BMW M5 Life Cycle Impulse (LCI) Facelift Is Already Here, Albeit Only in Fantasy Land
Sugar Chow, the virtual artist better known as "sugardesign_1" on social media, has decided to CGI present his vision for the ...
BMW’s 800v Neue Klasse EVs Charge 30% Faster, Could Offer 500+ Miles Of Range
Gen6 debuts in this year’s Neue Klasse iX3 but Rolls and Mini also get it. We’ve already got a pretty good idea what BMW’s ...
BMW's Latest Concept Gives a Clearer Picture of Upcoming 3-Series EV
The Vision Driving Experience hints at the production car's design and houses a "superbrain" called "Heart of Joy" that aims to preserve BMW's driving dynamics.
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BMW Offers Exclusive Insight Into the Driving Dynamics Technology of Its Neue Klasse EVs
BMW offered exclusive details about the "Heart of Joy" computer responsible for the vehicle driving dynamics of the Neue ...
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BMW develops & produces battery tech in-house for Neue Klasse
BMW recently showcased their Gen6 battery technology for the upcoming Neue Klasse generation of cars. At the core of the Neue Klasse will be the "Heart of Joy" and "Superbrains" technology which BMW ...